Evaluation Question 3

What kind of media institution might distribute your media product & why?
Neither major nor mini film studios would distribute a production as small as ours. Large companies such as Disney & Dreamworks only distribute films they know will make them a lot of money, & usually produce great blockbuster films. If we were to show our production to a studio then we would be better off showing it to an independent film studio such as Metronome.
We could also approach a television company. Channels such as the BBC & Film 4 have film departments & so one could approach one of them & ask if they would display our film.
Another option is a saturation release, in the film is released in as many theaters as possible, preferably in at least two theaters in every big city. This, however, is not a very feasible option for us, since we would not be able to get a large amount of theaters to endorse our film. There is also the option of a platform release, whereby we would a small city with a diverse amount of people in & show it there first & see how it is received. The type of people that enjoyed the film the most would dictate where the film would be released next. We could even advertise the thriller on the internet on sites such as Youtube, or social media sites such as Facebook or Twitter. We could even go to film festivals to promote their film. One option would be a straight to DvD release, or, even better, a simultaneous release, whereby the film would be sent to cinemas, DvD, Demand, TV, Netflicks, all international on the same day. This opens up our production to a wide range of people instantly.

Realistically, our film is unlikely to be successful in most of these fields & so our best option would to advertise it at film festivals, as well as releasing free versions of the film online.